Vietnam Travel received 4 nominations in the World Travel Awards – World Travel Awards (WTA). The awards ceremony award will take place at the end of 2018.
Award nominations for Vietnam Travel
Vietnam’s tourism in the WTA Awards this year received 4 nominations. There are 3 nominees for the destination, 1 nomination for the Tourism Council. These are: World’s Leading Cultural Destination 2018 – Vietnam (World’s Leading Cultural Destination 2018 – Viet Nam); World’s Leading Destination 2018 (Viet Nam); World’s Leading City Destination 2018 – Hanoi (World’s Leading City Destination 2018 – Ha Noi, Viet Nam). Vietnam National Administration of Tourism is nominated for the World Travel Leading Tourist Board 2018.
This is the first time that Hanoi has in the list of 17 top cities in the world. Through this award, we will have the opportunity to promote Hanoi’s history, landscape and people in particular, Vietnam in general to the world. Along with that, the Hanoi Tourism Department also launched a vote for Hanoi named “For the love of Hanoi – Hanoi heart of Vietnam” from 10 / 9-24 / 10/2018.
Promoting Vietnam’s image to the world
Not only did it launch the vote in a domestic, the call for the capital was also held in foreign media. On CNN – a world-famous television channel, with a large audience – is broadcasting images of Hanoi tourism, including the information about the award voted “Destination to World’s Leading City Destination 2018 – Ha Noi, Viet Nam. This promotion will take place on CNN very early (from 2017 to end of 2018).
After a year of promoting tourism on CNN, international visitors to Hanoi are showing signs of significant increase. In September, according to the Vietnam National Administration of Tourism, visitors to Hanoi reached approximately 20 million, up 9.2% compared with September 2017. International visitors to Hanoi account for 40% of total international arrivals to Vietnam.
In recent years, thanks to the efforts of development in infrastructure and services to the media, Vietnam’s tourism industry has consistently received great awards in the region and in the world. Most recently, the award was “Asia’s premier travel destination.” Besides, the tourist spots: Da Nang, Da Lat, Phu Quoc, Hoi An, … also appeared in many foreign media. Therefore, the number of international visitors come here also increased sharply. Therefore, we can be seen the importance of communication and image promotion.
The WTA Awards is an opportunity to develop Vietnam Tourism
“At present, in addition to implementing solutions and policies to achieve rapid international visitor growth, Vietnam tourism also focuses on improving service quality; destination management; improve the effectiveness of tourism promotion; Building new, unique and attractive products to increase the time of stay, spend the guests and attract visitors back to Vietnam . Mr. Ha Van Sieu, Deputy Director General of VNAT said.
The WTA World Tour Awards were held 24 times. The 25th this year – 2018 will be voted by experts from more than 140 countries and territories. Therefore, selected countries and destinations will be deserving of landscape, services as well as infrastructure. The success of many consecutive years in the list of nominees as well as winners will help Vietnam’s tourism have a stronger step in the international arena.